In today’s crowded real estate market, making your home stand out is key to snagging a buyer’s attention. That’s where a professional real estate photographer comes in! With high-quality photos that showcase your home’s best features, potential buyers will be wowed from the get-go. Clear, bright images give them a sneak peek of what your home has to offer, making them eager to see more. Trust the experts to capture your home in its best light – this month’s blog dives into why professional real estate photos are the way to go!
With around 90 percent of homebuyers starting their search online, having top-notch property photography is now more important than ever. According to the Wall Street Journal, most homebuyers spend 60 percent of their time checking out listing photos, compared to just 20 percent on the listing description, and another 20 percent on the agent’s information. This means photos grab the most attention, so it’s worth it to focus most of your time and attention on them. High-quality real estate photos make a difference– they help homes sell about 35 percent faster and for more money. Recent data even shows that homes with professional real estate photography sold for up to $11,000 more than online listings without. Plus, homes with professional photos are about 20 percent more likely to sell. And get this – more people are buying homes without seeing them in person first! That’s how much impact property photography can have on a sale!
When it comes to property photography, the main aim is to grab the attention of potential homebuyers and leave a memorable first impression. Professional photographers for real estate excel at this, leaving amateur efforts behind. Buyers naturally gravitate toward properties with professional photos, and there’s a good reason for that. It’s all about the photographer’s skill in focusing on space and composition, using the right equipment, and paying attention to detail. Together, these factors make property listings stand out among the hundreds of other online listings.
Professional photographers for real estate use composition to give potential buyers a sense of the floor plan and how rooms are connected. Rather than just focusing on the fine details in countertops and tiles; they highlight important features like the kitchen’s location to the living room and how the hallway leads to the master bedroom. By arranging the layout of the home visually, buyers can decide if it suits their needs even before booking a viewing, ultimately speeding up the selling of your house.
Professional real estate photography goes beyond the capabilities of an iPhone. It relies on high-quality cameras, wide-angle lenses, and professional lighting equipment to capture your home’s essence. But it’s not just about the equipment; it’s also about the techniques used during the process. When it comes to capturing high-quality real estate photos, realism is key. You don’t want buyers showing up at a viewing and feeling disappointed because the home looks different from the photos. That’s why professionals use techniques to make homes look as realistic as possible.
When it comes to property photography, every detail counts. Professional photographers for real estate understand this well. They pay close attention to the weather, rescheduling shoots if rain or wind threatens to spoil the shots. Leading up to each session, they diligently check weather apps to ensure optimal conditions for capturing stunning images. Attention to detail also means avoiding common mistakes that amateur photographers might overlook. For instance, professionals are careful not to stand in front of mirrors or windows, which can create unwanted reflections in the photos. They also ensure that doors are open to showcase the flow of space and that blinds are raised, allowing ample light to illuminate the rooms. By focusing on these finer points, they elevate the quality of real estate images, helping sellers present their properties in the best possible light.
The order of your photos is just as crucial as hiring a professional photographer to take them.
You only have a short time to grab the buyer’s attention. The first few photos get the most traction, but then it drops off a lot. So, you’ll want to start strong, with a captivating shot of your home’s exterior. If you don’t, buyers might wonder why you didn’t show it and think something is wrong. Next, choose some “money shots” of the kitchen, family room or living room. Remember, the goal is to give buyers a good sense of your home’s vibe.
Are you in need of a skilled photographer to capture images for the sale of your house? Look no further! At McGarr Realty, we’ve partnered with several top-notch photographers for real estate known for their talent and reliability. Simply ask your McGarr Realtor® or reach out to our St. Catharines or Niagara-on-the-Lake office today to find out more!
The Latest